All Stories

  1. Role of personal values and personality traits on intention to recommend a destination
  2. The relations among attachment styles, destination attachment and destination satisfaction
  3. Predicting consumers’ trial/adoption of new technology: revisiting the behavioral expectations – behavioral intentions debate
  4. Experience and facilitating conditions as impediments to consumers’ new technology adoption
  5. Positive and negative behaviours resulting from brand attachment
  6. The role of ideal self-congruence and brand attachment in consumers’ negative behaviour
  7. Organizational adoption of digital information and technology: a theoretical review
  8. Responsible brands vs active brands? An examination of brand personality on brand awareness, brand trust, and brand loyalty
  9. Organizational citizenship behavior, identification, psychological contract and leadership frames
  10. The impact of brand logo identification and brand logo benefit on Indonesian consumers’ relationship quality