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  1. Market orientation and hotel performance: The mediating effect of creative marketing programs

    Article • Journal of Hospitality and Tourism Management, December 2019, Elsevier

    Dr Magdalena Brzozowska-Woś

  2. Laxer Clinical Criteria for Gaming Disorder May Hinder Future Efforts to Devise an Efficient Diagnostic Approach: A Tree-Based Model Study

    Article • Journal of Clinical Medicine, October 2019, MDPI AG

    Dr Magdalena Brzozowska-Woś

  3. The Effect of Online Reviews on Consumer-Based Brand Equity: Case-Study of the Polish Restaurant Sector

    Article • Central European Management Journal, September 2019, Kozminski University

    Mr Bruno Schivinski, Dr Magdalena Brzozowska-Woś

  4. The influence of interpersonal motivation on polish consumers’ online brand-related activity

    Article • Argumenta Oeconomica, January 2019, Wroclaw University of Economics

    Dr Magdalena Brzozowska-Woś

  5. Psychometric assessment of the Internet Gaming Disorder diagnostic criteria: An Item Response Theory study

    Article • Addictive Behaviors Reports, December 2018, Elsevier

    Dr Magdalena Brzozowska-Woś

  6. Internet Gaming Disorder Scale--Short Form; Polish Version

    Article • January 2018, American Psychological Association (APA)

    Dr Magdalena Brzozowska-Woś

  7. Entrepreneurship in Virtual Economy: the Case of Currency One SA

    Article • Journal of Management and Business Administration Central Europe, September 2017, Kozminski University

    Ph.D. Ewa Badzińska, Dr Magdalena Brzozowska-Woś

  8. The study of polish consumer's online brand-related activities

    Article • e-mentor, April 2015, Foundation for the Promotion and Accreditation of Economic Education

    Dr Magdalena Brzozowska-Woś

  9. Analysis of Attitudes of Internet Users Towards the Brand in Social Media

    Article • Zeszyty Naukowe Uniwersytetu Szczecińskiego Problemy Zarządzania Finansów i Marketingu, January 2015, University of Szczecin

    Dr Magdalena Brzozowska-Woś

  10. Zintegrowane działania komunikacyjne w internecie na przykładzie marki Żywiec Zdrój Smako-Łyk / Integrated communication activities in the Internet for the brand Żywiec Zdrój Smako-Łyk

    Article • Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu, January 2015, Wroclaw University of Economics

    Dr Magdalena Brzozowska-Woś