Francisco J. Martínez-López
University of Granada; Open University of Catalonia
Professor, Business & Management
Spain
My Publications
Fifty years of the European Journal of Marketing: a bibliometric analysis
European Journal of Marketing
February 2018
An extension of the technology acceptance model for online learning environments
Interactive Learning Environments
January 2018
The role of consumers’ attitudes in estimating consumer response to assortment composition
International Journal of Retail & Distribution Management
July 2017
Consumers’ psychological outcomes linked to the use of an online store’s recommendation...
Internet Research
August 2015
Psychological factors explaining consumer adoption of an e-vendor’s recommender
Industrial Management & Data Systems
March 2015
SEM in business research: Critical issues and practical recommendations
European Journal of Marketing
February 2013